Cookie policy

Applies to the Themescape website at themescape.co.nz and the Themescape app at app.themescape.co.nz. In effect from 24 October 2026.

In plain words

  • Version1.0
  • Last updated26 October 2026
  • Takes effect24 October 2026
  • Applies toThe Themescape website at themescape.co.nz and the Themescape app at app.themescape.co.nz
  • Privacy officerCharlotte Priceprivacy@themescape.co.nz

The website keeps your cookie choice and tutorial progress in your browser, counts visits with Cloudflare's cookie-free analytics, and uses Google Analytics only if you accept. The app keeps you signed in and remembers your settings. This summary helps you read the policy. The full text below is the one that applies.

What we hold

Your cookie choice, your tutorial progress, the app's settings and your sign in, all kept in your own browser. Of these, only the app's browser code for sign in alerts is sent to us.

What we never receive

Your research data. No cookie or browser storage on the website or in the app holds it.

Your choices

Accept or reject Google Analytics in the cookie notice, change your answer from Cookie settings at the foot of any page, or clear your browser's site data.

The detail

The full text. If the summary above and this text ever differ, this text applies.

On this page
  1. Cookies and browser storage
  2. The website
    1. What the site needs to work
    2. Your tutorial progress
  3. Analytics on the website
    1. Visit counts
    2. Google Analytics, only if you accept
    3. Your choice
  4. The app
    1. Signing in
    2. Settings kept in your browser
    3. Payments
    4. No tracking in the app
  5. Your research data
  6. Clearing cookies and storage
  7. Changes to this policy

This policy explains the cookies and browser storage used by the Themescape website at themescape.co.nz and the Themescape app at app.themescape.co.nz, what each one is for, and the choice you have. It sits alongside the Privacy statement, which explains how we handle your information more generally.

Cookies and browser storage

A cookie is a small file that a website asks your browser to keep. Browser storage, such as local storage and session storage, does a similar job, except that it is not sent back to the website with each visit. Session storage is cleared when you close the tab. This policy covers all of them.

The website

What the site needs to work

The website sets no cookies of its own to work. It keeps your answer to the cookie notice in your browser's local storage, so that the notice does not ask again on every page. When you move between the pricing tabs, it notes how far down the page you were in session storage for a moment, so that the next tab opens at the same place.

Your tutorial progress

If you mark tutorials as done, the website keeps that list in your browser's local storage, so that the Tutorials page can show your progress. It never leaves your browser.

Analytics on the website

Visit counts

The website counts visits with Cloudflare Web Analytics. It uses no cookies or browser storage and does not fingerprint visitors, so it runs for everyone. It records the pages viewed, the sites that sent visitors, the country each visit came from, the type of browser and device, and how quickly pages load.

Google Analytics, only if you accept

With your agreement, the website also uses Google Analytics to see which pages people read, how they use them and how they reach the site. Google Analytics runs through Google Tag Manager, and neither loads until you choose Accept in the cookie notice. They then load from Google's servers. Google Analytics then sets two cookies, _ga and one beginning _ga_, which let Google tell a returning visit from a new one. It records the pages you view and what you do on them, such as the links and buttons you click, the videos you play, the pricing options you try, the tutorials you mark as done and when you send a form, though never what you type in it. It also records how you reached the site, your device and browser, and your approximate location, which Google works out from your IP address. These cookies last up to 13 months, and we keep analytics data for no more than 14 months.

Your choice

The first time you visit, the cookie notice asks whether you accept Google Analytics. Accept and Reject are equal choices, and the website works in the same way whichever you choose. You can change your answer at any time from Cookie settings at the foot of every page. If you change it to Reject, Google Analytics stops collecting and its cookies are removed from your browser.

The app

Signing in

The app keeps you signed in with Google's Firebase Authentication. If you tick Keep me logged in on this device, your sign in is kept in your browser's local storage until you log out; otherwise it is kept in session storage and ends when you close the tab. Each page of the app loads its sign in code from Google's servers, so Google receives your IP address and browser details when you open it. If you sign in with Google or Microsoft, that company may set cookies of its own on its sign in page.

Settings kept in your browser

The app keeps a few settings in local storage so that it behaves the same way next time: your viewer settings, whether field explainers are on, how you have set out the side panels, which tips you have put away, the options you last chose in Figure export and, in the student app, your stage progress. It also keeps a random code that identifies the browser for sign in alerts, and this code is the only one of these that is sent to us. A few short lived notes in session storage carry you from one page of the app to the next and are cleared when you close the tab. The tick box in Log out & exit, which is ticked unless you untick it, clears these settings.

Payments

When you start or manage a plan, you move to Stripe's checkout and billing pages, and Stripe sets its own cookies there under its own policies. The app sets no payment cookies of its own.

No tracking in the app

The app uses no advertising, analytics or tracking cookies.

Your research data

No cookie or browser storage on the website or in the app holds your research data. Your data, layouts and built figures last only while your project is open, and Your progress saves them to your own computer.

Clearing cookies and storage

You can clear cookies and site data at any time in your browser's settings. Clearing them for the website resets your answer to the cookie notice and your tutorial progress. Clearing them for the app signs you out and resets its settings.

Changes to this policy

We will update this policy when the website or the app changes what it keeps in your browser, and the date at the top shows the current version. You can ask about anything in it at privacy@themescape.co.nz.

A PDF of this policy is added once the wording is final. Print this page in the meantime.